OUR PHILOSOPHY

Future Possibilities is a global online and offline platform where denim remains at the heart as we co-create a responsible future. We aim to reach out to global citizens and offer a transparent dialogue as we inform, inspire and connect. 

PRODUCT OF THE MONTH
 

BRAD 

A 100% cotton very authentic looking article with special yarn development engineered to provide a super soft hand feel. Beautiful salt & pepper look in one of Soorty’s most popular colors - mars blue - an indigo shade that washes down very clear and bright.

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CONCEPT: NOSTALGIA

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COLOR: MARS BLUE

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WEIGHT: 13.8 OZ

Design Thinking

(noun)

Design thinking is the key to developing goods that allocate and utilize correct resources efficiently.


Considering that the life cycle of a product begins already when being designed, at Soorty, we consider design for purpose a tool for improvement.

WORD OF THE MONTH

Our Denim Love Story

SOORTY X GREEN STORY ON A FULL SCOPE LIFE CYCLE ANALYSIS (LCA)

As Soorty, we see DENIM AS A POWER OF GOOD. Being one of the biggest denim & jeans producers, we produce at scale and realize that this comes with an impact - on our planet, societies and future.

We are determined to keep our impact a positive one, and use data-driven transparency as our guide.
 
We partnered with Green Story on a full scope LCA of our products, showing how and why making smart denim purchases can help us all, in our responsible journey.

SOORTY x ISKO™JOINING FORCES TO DEFINE A NEW BUSINESS MODEL

We are pleased to announce that we partnered with ISKO™ to transform business as usual and move from competition to co-opetition to introduce new ways of working, which will define future possibilities and unlock value for the entire market.

 

By scaling up responsible innovation through fabric and garment collections, this partnership is going to be paving the path of practices that will change the industry, for the better, forever. We are happy to be going beyond the traditional norm of competition, and joining forces with ISKO™ towards our shared goals and dreams we have for the future.

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