ZERO WASTE WATER
FACTS ABOUT
MARINE LIFE
// Microplastics from polyester
- Plastic use has increased by 20x in the last 50 years & is projected to double again in the next 20. Only 14% of it is collected to be recycled.
- 8,8M tons of plastic waste enters the oceans every year.
- 8,3M metric tons of plastic have been produced to date. 91% being not recycled, ended up in our environment.
- If current pollution rates continue, there’ll be more plastic in the sea than fish by 2050.
https://www.ecowatch.com/adidas-recycled-plastics-2587520180.html
https://ideas.ted.com/what_plastic_item/
https://www.independent.co.uk/environment/plastic-waste-pollution-coca-cola-kelloggs- nestle- environment-recycling-un-ocean-a8606136.html
FACTS ON
WATER SCARCITY
- One jean, from cradle to grave, consumes 5000 liters of water in total.
- On the other hand, 844 million people don’t have clean water.
- 83% of drinking water samples around the world were contaminated
ZERO WASTE WATER
Vertical sustainability enhanced by innovative technology conserving exceptionally high amounts of water.
In the zero water waste indigo rope dyeing, the pre-washer and post-washer tanks are no longer needed, wasting no water.
In zero water waste finishing, water wastage is 1.5 L/m whereas conventional methods waste 14.75 L/m.
