SOORTY PRESENTS:
THE CLIMATE JEAN COLLECTION
WE HAVE ONLY ONE PLANET. AND IT IS BEAUTIFUL.
The time is here. Climate crisis, climate emergency - you name it, it is happening. The things we’ve taken for granted for far too long are nothing like what they’ve used be.
That is is why, this season we have decided to dedicate our collection to our planet and the climate change, designed every single detail exclusively with this perspective from raw material sourcing to production methods, from fabric weaved to article names given to them, photoshoot to garment finishes considering the harsh climate crisis we are experiencing.
Our photoshoot was done in a selected area in Turkey, where we used to have a lake and later drained because of the climate change and misbehavior of humans. Our fabrics involve the most exquisite and selected materials, constructed for longevity and endurance of their lives. Our garments were designed and finished using the most conscious technologies available in the market.
We have a whole line of recycled fabrics that offer up to 99% of recycled blend, reusing waste (fabrics, pet bottles, cotton, etc). We have named our fabric articles with reference to endangered species, deserts of the planet or energy sources. And many more details like this….
We see DENIM AS A POWER OF GOOD - a tool to bring positive change to Earth.
Join us as we co-create a collaborative impact.
