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Biodegradable
Goods that can naturally break down in the environment with a limited period of time. All materials break down eventually, but some of them can take thousands of years and can release chemicals and harmful substances in the process while others that were designed and produced consciously have no damage on the environment.
Collagen Denim
Soorty introduces COLLAGEN DENIM born out of a vision to blend modern technology, science of wellness, and our decades of expertise in denim making.
Crafted to perfection, the premium fabric incorporates UMORFIL®️ Bionic Fiber infused with collagen peptides known for their moisturizing and skin-soothing properties. With COLLAGEN DENIM, we invite jeanswear to be an experience of beauty, well-being, and sustainability all at once.
TWOTA
In a collaborative effort to outfit the Kingpins Show staff for the April 2024 edition, Soorty and Decode joined forces to create zero waste uniforms drawing inspiration from Thayaht's jumpsuit Tuta (more about the history of the iconic piece below). From fabric selection to processes, pattern making to end production, meticulous attention was paid to minimize waste at every stage.
Soorty's cOTTON cLUBHOUSE
The feel, look, and performance of the jeans you are wearing today, as well as their durability and overall impact, are directly linked to its sourcing. Factors such as where and how the cotton grew, its water and carbon footprint, and fiber strength are all elements that shape the fabric.
In this section, we dedicate our focus to understanding cotton and invite you to explore Soorty's 3 responsible cotton options: Organic, Regenerative, and Recycled.
everfit:Jeans that fit like the first time, every time.
High Performance, Low Growth Jeans.
Soorty’s brand new technology focusing on comfort, medium and high stretch performance where we keep growth to a minimum to give the consumers the ease of wear and use as well as keeping the shape of the garments.
Looking Through
The Lens of ai; Humain 2.0
Soorty debuted HumAIn Chapter 2, its second AI-generated denim collection created with ORNMNTNCRM at its NY showroom SpaceD with an exclusively designed workshop. For this new chapter of the on-going journey, Soorty also partnered with Denim Dudes to guide trend direction.
