COLOR ME HAPPY
a color story by Soorty
Our latest capsule blends fashion and moods, experimenting and exploring reality through conscious wardrobe staples featuring a wide range of color palettes to show how people feel in different situations. To funk and excite our lives a little, we color our garments, sparking playful visuals and feelings.
Color me happy is about the art of knowing and using the aesthetics of color responsibly using:
1. Natural Dyes having low environmental impact
2. Conventional dyes
3. Dischargeable dyes
4. Double dye technique
With Evolve we artfully applied patterns through laser to give the garments an aesthetic appeal. Color laser and Double dye are also applied at various points to celebrate different emotions.